{"id":64320,"date":"2019-03-21T08:51:53","date_gmt":"2019-03-21T07:51:53","guid":{"rendered":"https:\/\/www.easypromosapp.com\/blog\/ideas-fathers-day-giveaway-facebook\/"},"modified":"2025-02-25T08:11:02","modified_gmt":"2025-02-25T07:11:02","slug":"fathers-day-giveaway","status":"publish","type":"post","link":"https:\/\/www.easypromosapp.com\/blog\/en\/fathers-day-giveaway\/","title":{"rendered":"Father’s Day Sweepstakes to Boost Engagement"},"content":{"rendered":"\n

First of all, why celebrate a Father’s Day sweepstakes<\/strong>? There’s a reason why giveaways are such a popular action among marketers: they’re easy to set up and manage, participation is simple and straightforward, they can be used to promote your products, and can be easily shared on social media.<\/p>\n\n\n\n

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Try our Father’s Day Entry Form Giveaway DEMO<\/a> and get a feel of the user esperience.<\/p>\n<\/blockquote>\n\n\n\n

The first consideration when organizing a Father’s Day sweepstakes<\/strong> is to choose the prize wisely. This campaign typically aims at strengthening brand recall so that children and gift buyers remember that standout product that Dad will love. Therefore, if your flagship product is appealing, consider making it the prize of your giveaway.<\/p>\n\n\n\n

Once you have decided on the prize, the next consideration is where to host your giveaway. In this regard, you can either run a social media giveaway or host it on its own microsite. The best option will depend on the objective that you have set for your giveaway. If you aim to increase engagement with your audience and increase brand visibility, a giveaway on social media will do the trick. However, if what you are looking to achieve is to gather leads, an Entry Form Giveaway<\/a> is the way to go.<\/p>\n\n\n\n

So, without further ado, let’s take a look at some Father’s Day sweepstakes<\/strong> ideas to celebrate dad in his special day.<\/p>\n\n\n\n

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Boost engagement with a Father’s Day sweepstakes on Facebook<\/h2>\n\n\n\n

Showing off your branding or products on social media is one way to stay top of mind with customers and generate product visibility<\/b>. But for Father’s Day, think about going a step further; create positive experiences by trigging people’s emotions and memories with a Father’s Day Facebook sweepstakes<\/a>! However, you will need something that will attract the attention<\/b> of your target audience, and also motivate them<\/b> to participate in your promotion. Make sure you use a visually striking photo, showcase the prize you’re raffling<\/b>, and create a catchy copy to attract as many users as possible to participate in your Facebook sweepstakes!<\/p>\n\n\n\n

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Get started with your Father’s Day sweepstakes on Facebook and take brand engagement through the roof! Use our Father’s Day Facebook sweepstakes template<\/a> to launch your promotion in less time!<\/p>\n<\/blockquote>\n\n\n\n

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Here’s a neat example from STAR Fine Foods. Their giveaway, and the images they used, subtly combined their products with a charming family scene.<\/p>\n\n\n\n

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Who taught you to cook? Chances are, you made your first attempts at homemade cookies or mac & cheese in your mum and dad’s kitchen. So STAR asked people to share what their dad had taught them<\/b>.<\/p>\n\n\n\n

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Comment giveaways are great engagement boosters. Ask an open question to encourage more elaborated answers from participants, or to prompt real conversations between the user and your brand. <\/p>\n<\/blockquote>\n\n\n\n

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Try and ask a question that links back to your brand image, values,<\/b> or products<\/b>. Even if you can’t make a direct link with your giveaway question, choose prizes that show off the best of your brand!<\/p>\n\n\n\n


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Father’s Day sweepstakes on Instagram<\/h2>\n\n\n\n

If you opt for hosting a giveaway on Instagram, the most common approach is to post on your profile and ask users to comment to participate. You may also request additional actions, such as tagging friends, but we recommend keeping it simple with fewer requests.<\/p>\n\n\n\n

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As you can see in the example above, the image you post on Instagram is crucial. The text should be small compared to the image (less than 20% if you plan to promote it) and be visually appealing. Showcasing the giveaway prize is also a good idea, as it shows your audience the main incentive to participate.<\/p>\n\n\n\n


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Father’s Day sweepstakes on Instagram Stories<\/h2>\n\n\n\n

Another type of giveaway you can host on Instagram to celebrate Father’s Day with your audience is an Instagram Story sweepstakes. There are two ways of doing this:<\/p>\n\n\n\n